Producer Name: David Velazquez
Notes: Pomegranate, Hibiscus, Lemon
Location: El Águila, Valle del Cauca
Altitude: 1800 meters
Varieties: Colombia Supremo, Typica
We’re thrilled to share Finca El Cedral Colombia with you. This is a Direct Trade coffee sourced from a 4th generation Colombian coffee farmer named David Velazquez.
Finca El Cedral Colombia is the second of several new coffees in our Return to Origin program, which is designed to ensure that our producers at origin are paid fairly. A full 20% of the retail packaged price of this coffee is returned to origin, which is a 200% increase over general coffee industry standards.
David from Finca El Cedral is a member of Cedro Alto, a vertically integrated organization made up of many small-scale coffee farmers. The farmers have banded together and enlisted the help of roasters like Joe Van Gogh to challenge the traditional supply chain. They are reorganizing the coffee trade in a way that encourages progress for the community and quality coffee for the world.
David’s membership with Cedro Alto has enabled David to improve the quality of his coffee, support his growing family and become a strong leader within his community. Joe Van Gogh is honored to partner with like-minded organizations such as Cedro Alto to serve a high-quality coffee that benefits the coffee farming community.
The roasting team has put a light touch on this coffee, emphasizing its vivid notes of pomegranate, hibiscus and lemon. Shop Finca El Cedral Colombia today, a coffee that will bring your dollar a step further.